Ospitalità Italiana

Dear Restaurateurs,

Italian restaurants around the world are recognized as very special “ambassadors” of the Italian culture. “Ospitalità Italiana” Seal was purposely created to protect Italian heritage, and to endorse restaurants and restaurateurs who strive to promote it. The seal aims to contribute to the success of authentic “Made in Italy” brands, products and cuisine and to separate these from “Italian-sounding” imitations. The seal is awarded under strict evaluation processes and it guarantees the recipients prestige and visibility. Certified restaurants become part of an international network and by having “Ospitalità Italiana” seal on display, customers know that they will receive a quality Italian culinary experience.
The Italian cuisine stems from the ancient historical traditions from Italian society, with a natural emphasis on human connection and lifestyle. Over time, Italian food has developed into an unmistakable symbol of hospitality and welcome. As a result, Mediterranean diet, that clearly cannot leave aside Italian tradition, was included in 2010 in the UNESCO List of Intangible Cultural Heritage. Without refusing a balanced attempt to modernize it, it’s the Italian Government’s aim to preserve the precious and rich history, distinct quality and undisputed authenticity of Italian cuisine.
So, “Ospitalità Italiana – Italian Hospitality” Seal was established and launched in Italy in 1997 by Unioncamere (Union of Italian Chambers), Assocamerestero (Union of Chambers Abroad) and ISNART (Istituto Nazionale Richerche Turistiche), and now implemented in New Zealand by the Italian Chamber of Commerce in New Zealand Inc. (ICCNZ).
I invite all potential recipients to adhere to the ICCNZ programme, and… vinca il migliore!

Carmelo Barbarello
Ambassador of Italy in Wellington

Dear Restaurateurs,

Italian restaurants around the world are recognized as very special “ambassadors” of the Italian culture. “Ospitalità Italiana” Seal was purposely created to protect Italian heritage, and to endorse restaurants and restaurateurs who strive to promote it. The seal aims to contribute to the success of authentic “Made in Italy” brands, products and cuisine and to separate these from “Italian-sounding” imitations. The seal is awarded under strict evaluation processes and it guarantees the recipients prestige and visibility. Certified restaurants become part of an international network and by having “Ospitalità Italiana” seal on display, customers know that they will receive a quality Italian culinary experience.
The Italian cuisine stems from the ancient historical traditions from Italian society, with a natural emphasis on human connection and lifestyle. Over time, Italian food has developed into an unmistakable symbol of hospitality and welcome. As a result, Mediterranean diet, that clearly cannot leave aside Italian tradition, was included in 2010 in the UNESCO List of Intangible Cultural Heritage. Without refusing a balanced attempt to modernize it, it’s the Italian Government’s aim to preserve the precious and rich history, distinct quality and undisputed authenticity of Italian cuisine.
So, “Ospitalità Italiana – Italian Hospitality” Seal was established and launched in Italy in 1997 by Unioncamere (Union of Italian Chambers), Assocamerestero (Union of Chambers Abroad) and ISNART (Istituto Nazionale Richerche Turistiche), and now implemented in New Zealand by the Italian Chamber of Commerce in New Zealand Inc. (ICCNZ).
I invite all potential recipients to adhere to the ICCNZ programme, and… vinca il migliore!

Carmelo Barbarello
Ambassador of Italy in Wellington

WHAT IS OSPITALITÀ ITALIANA

“Ospitalità Italiana” is a complimentary, voluntary and yearly renewable certification process which highlights the importance of the quality and authenticity of Italian Restaurants around the world.

The primary objectives of this certifications are:

  • Develop and promote the traditions of the Italian cuisine;
  • Expand the Italian food and wine sector on a global scale;
  • Nurture and enhance the image of Italian restaurants that uphold and respect the high quality and standards that are synonymous with Italian cuisine and hospitality abroad;
  • Tackle the growing issue of restaurants “Italian Names” – whereby restaurants with seemingly Italian names are assumed, sometimes wrongly, to be serve high quality Italian food. The Ospitalita Italiana project will help to correctly recognize and award the real Italian restaurants by evaluating and assessing the ingredients and cooking style they use;
  • Create an international network around which events can be organized to promote Italian products of the highest quality;
  • Create new opportunities and events to promote Italian restaurants and Marchio Ospitalità Italiana worldwide.
OUR INVOLVEMENT

The Italian Chamber of Commerce in New Zealand Inc. support and promotes the Italian Hospitality Seal “Ospitalità Italiana” and the spirit of authenticity and tradition that it represents.

The Chamber has and continues to be, a promoter of the “Made in Italy” brand and products. With these authentic products, chefs who are trained in the art of traditional Italian cuisine are able to create tastes and flavours reminiscent of their land of origin from anywhere in the world.

Synonymous with Italian cuisine is excellence, quality, and hospitality accompanied by close attention to detail that surpasses simple “eating”. Restaurants that embrace the tradition of culinary excellence are considered genuine “Ambassadors of the ‘Italian palate’, and Italy’s rich culture”.

As at November 2014, more than 1600 restaurants have been certified, spread across 45 different countries, including cities like New York, London, Sydney, Melbourne and Dubai to name just a few, that have obtained a label assuring good Italian quality.


Discover all the restaurants of “Ospitalità Italiana”

The Italian Chamber of Commerce in New Zealand Inc. support and promotes the Italian Hospitality Seal “Ospitalità Italiana” and the spirit of authenticity and tradition that it represents.

The Chamber has and continues to be, a promoter of the “Made in Italy” brand and products. With these authentic products, chefs who are trained in the art of traditional Italian cuisine are able to create tastes and flavours reminiscent of their land of origin from anywhere in the world.

Synonymous with Italian cuisine is excellence, quality, and hospitality accompanied by close attention to detail that surpasses simple “eating”. Restaurants that embrace the tradition of culinary excellence are considered genuine “Ambassadors of the ‘Italian palate’, and Italy’s rich culture”.

As at November 2014, more than 1600 restaurants have been certified, spread across 45 different countries, including cities like New York, London, Sydney, Melbourne and Dubai to name just a few, that have obtained a label assuring good Italian quality.


Discover all the restaurants of “Ospitalità Italiana”

APPLICATION & PROCEDURE

Restaurateurs that believe they qualify for the Italian Hospitality Seal “Ospitalità Italiana” can register their interest with The Italian Chamber of Commerce in New Zealand by March 30th 2020.

The governing body, chaired by Unioncamere, coordinates the “Ospitalità Italiana – Italian Hospitality, Italian Restaurants in the World” project. This comprises representatives from ministries, associations and agencies as well as the President of the Evaluating Committee.

The Coordinating Committee is responsible for defining and continuously updating the 10 basic standards of good Italian Hospitality while the Evaluating Committee, whose Chairman is appointed by the Coordinating Committee, is the technical body involved in the scrutiny of the project and consists of a number of experts from major institutions and organisations. This technical body is responsible for assessing potential candidates in the lead up to the approval of the “Ospitalità Italiana” Italian Hospitality Seal.

The Italian Chambers of Commerce Abroad (CCIE) and the Unioncamere and Assocamerestero aim to publicise this initiative and provide restaurateurs with the necessary information about the Italian Hospitality Seal and criteria for application. The Secretary General of the CCIE will inspect periodically that the standards of the “Italian Seal” are upheld by recipient restaurants. Technical support and secretarial assistance is provided by ISNART.

After registering their interest, restaurants may apply by filling out and returning the application form to ospitalita@iccnz.com

The ICCNZ reviews the applications and arranges a visit to the restaurant to complete an evaluation. It then verifies that all documents are in order and forwards the application to the external evaluation committee in Italy.

During the visit an evaluation checklist is completed and photographs are taken along with a copy of the menu, wine lists, recipes, Chef’s CV and different statements.

The candidates are evaluated and notified of the outcome of the assessment by the external Evaluating Committee.

The communication, where necessary, will also highlight areas of improvement or changes to be implemented.

After registering their interest, restaurants may apply by filling out and returning the application form to ospitalita@iccnz.com

Admission & Visit

The ICCNZ reviews the applications and arranges a visit to the restaurant to complete an evaluation. It then verifies that all documents are in order and forwards the application to the external Evaluation Committee in Italy.

During the visit an evaluation checklist is completed and photographs are taken along with a copy of the menu, wine lists, recipes, Chef’s CV and different statements.

Certification

The candidates are evaluated and notified of the outcome of the assessment by the external Evaluating Committee.

The communication, where necessary, will also highlight areas of improvement or changes to be implemented.

AFTER THE CERTIFICATION

The ICCNZ will organise a press conference/launch event with the participation of local and national journalists to award the certificates to the eligible restaurants.

These will also receive window stickers and plaques and enjoy further promotional activities, such as: internet publishing and social media advertising, thhe admission to the award-giving event “Italian Hospitality, Italian Restaurants around the World” with the chance to be awarded as the most voted Italian Restaurant by customers and much more.

DOCS